Geoscience Reference
In-Depth Information
Plans
Do you have systems and procedures for:
Yes
No
Developing an emergency response or crisis communications plan for public
information and media relations?
Does your emergency response or crisis communications plan have systems and
procedures for:
Yes
No
Designating and assigning line and staff responsibilities for the public
information team?
Identifying and updating current contact numbers for PIO staff and other
public information partners in your plan?
Identifying and updating current contact numbers for regional and local
news media (including after-hours news desks)?
Establishing the JIC at the Emergency Operations Center (if activated)?
Securing needed resources (space, equipment, people) to conduct the public
information operation during an incident 24 hours a day, using such
mechanisms as Memorandums of Understanding, contracts, etc.?
Creating messages for the news media and the public under severe time
constraints, including methods to clear these messages within the emergency
response operations of your organization (including multijurisdiction and/or
agency cross-clearance)?
Disseminating information to news media, the public, and partners (e.g.,
website capability 24/7, listservs, broadcast fax, printed news releases,
door-to-door leaflets)
Verifying and clearing/approving information prior to its release to the news
media and the public?
Operating a public inquiry hotline with trained staff available to answer
questions from the public and control rumors?
Activating the Emergency Alert System, including the use of prescripted
messages?
Coordinating your public information systems planning activities with other
response organizations?
Testing the plan through drills and exercises with other response team
partners?
Updating the plan as a result of lessons learned through drills, exercises, and
incidents?
Figure 21.1
JIC readiness assessment checklist.
 
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