Graphics Reference
In-Depth Information
ceptually referring to the ubiquity of image content and the influence of day-to-day pop
culture. But the real benefit of scavenging is acquiring pieces and parts that can be used
to create custom images quickly. Still, proceed with caution. Even presenting a group of
found images, but customizing them to integrate formally and conceptually with other
material, is preferable to using them as is.
Both of these projects—a poster and a topic—use completely scavenged images as a basis for
their designs. The poster, which promotes an exhibition, draws from various generations of clip
art to create ambiguous messages and to intrigue the viewer. The topic, an exploration of the mu-
sical work of DJ Spooky, alludes to the idea of sampling or appropriation and ubiquitous, branded
imagery as a way of expressing the cultural connection of the artist to his scene—as well as the
act of sampling and mixing.
A
Mixer
Switzerland
B
Coma
Netherlands
17 Ignore fashion. Seriously.
Riding the current stylistic trend has occasional benefits. In choosing to do so, a design-
er is opting to speak more personally and directly to an audience whose expectations of
