Graphics Reference
In-Depth Information
Experimental compositions with
found typography
Katherine McCoy
Cranbrook Academy of Art
Using all of the typography found on a
product label, a grid-based composition
was produced exploring size relationships,
spatial interval, and weight (Fig.
11- 4 2
). A
second composition was generated with
more dynamic movement and scale change
(Fig.
11- 4 3
). Visual notations were made of
each, analyzing eye movement, massing,
and structure (Figs.
11- 4 4
and
11- 45
). Tone,
texture, and shape were substituted for the
typographic elements.
This project is designed to encourage
an understanding of the abstract properties
inherent in existing typographic forms. An
exploratory attitude toward space and visual
organization is developed.
11-42
11-43
11-44
11-45
11-42 to 11-45
Designer: Ryoji Ohashi
