Graphics Reference
In-Depth Information
Cultural probes are designed to provide inspirational responses from participants, rather than the
kind of information one would get from a traditional survey or questionnaire. Here, the pack in-
cludes a disposable camera, questions on postcards, a journey log, a recipe sheet and a memory
sheet. However, the pack can be designed in relation to each project, so the contents can vary.
The fact that the tasks are often quite creative, or more interesting than simply answering ques-
tions on a sheet of A4 paper, engages the participants in the research and makes the research-
ers seem less remote. The packs are not designed to be sent out in great numbers; this type of
research is not about statistics and averages, but about more personal insights that can trigger
an interesting idea for the development of the design work.
Approach
One of Alison's key motivations is to explore the potential within graphic design to
communicate information or stories in ways that engage the reader in an interactive
space of exploration. She is also keen to develop a broader idea of what the design
process encompasses, and specifically the research aspect of that process. As a stu-
dent, one is encouraged to research the brief, especially at the start of a project.
However, often that goes no further than using methods such as searching the internet
or library for information about the subject matter, the target audience or other ex-
amples of design work that relate to the aesthetics or style of product or artifact need-
