Information Technology Reference
In-Depth Information
Note: If you want to look up some keyword values in the Google Keyword Tool, be
sure to look up the EXACT match keywords and not the BROAD match keywords
(this is because we want to use only searches that type in that EXACT keyword, not
keywords that includes those words or have some mix of them). Also be sure to use the
GLOBAL average monthly searches instead of LOCAL (this is because we can drive
traffic from all around the world to our website, not just our country).
So now you know the minimum amount of money you will make when you rank #1
in Google for any keyword by using this formula. To start playing around and doing a
little research, check out the Google Keyword Tool:
https://adwords.google.com/select/
KeywordToolExternal
. You can also watch a full free VIDEO lesson of me doing actual
keyword
research
using
the
Google
Keyword
Tool:
UPDATE: I have uploaded a new second video on that page showing how to use the
new Google Keyword Planner (Video Lesson 2.4), but be sure to watch BOTH videos
entirely!
The next step is to figure out how competitive each keyword is by learning how to judge
the current top 10 ranking websites for those keywords in Google's search results. You
can do this by checking their PageRank. If you want to accurately figure out if YOU can
rank a website for one of those keywords without too much work (because remember, if
it's too much work, it's not worth it - easier keywords can be found), you can watch the
free VIDEO lesson of me doing competition analysis for keywords using PageRank:
ht-
I hope you're starting to get an idea of how regular people ACTUALLY make online...by
doing research BEFORE they make the website!
