Digital Desktop Publishing

Importing Graphics (The World of Desktop Publishing) Part 1

Objectives •    Develop understanding of image formats. •    Study differences between different types of graphics. •    Learn to import graphics. •    Understand placing images on a page. •    Explore modifying an image without changing original. •    Learn restrictions on use of images. Introduction Desktop publishing documents without graphics are just words on a page. Now […]

Importing Graphics (The World of Desktop Publishing) Part 2

Importing Graphics Graphics are placed much like text in DTP software. In QuarkXPress you create a frame and then import the graphic. Right clicking on the frame gives you a list of options, including Import Picture as shown in Figure 4.4. With InDesign, you can create a frame and then import the image into it […]

Importing Graphics (The World of Desktop Publishing) Part 3

Standoff Space The amount of space between the image and the text is called the standoff or offset space. A wider standoff places more space between the image and the text. Offsets can be established separately for all four sides of the image. Figure 4.16 shows the additional offset that has been applied around the […]

Independent Project (The World of Desktop Publishing)

Travel Brochure 1.    Choose a place where you would like to travel. Create a travel brochure to this location. 2.    Go to a local travel agency or search online to gather at least two travel brochures to get ideas from. Write a summary of what you found that you would like to include on your […]

Planning for Focus and Flow (Design Principles) (Digital Desktop Publishing) Part 1

Objectives •    Develop understanding of focal point. •    Learn to establish flow in document. •    Incorporate white space as design principle. •    Explore differences between print and web design. Introduction In the previous unit you became familiar with various desktop publishing software options. Now you need to concentrate on creating more complex designs. Designing is […]

Planning for Focus and Flow (Design Principles) (Digital Desktop Publishing) Part 2

Flow Once a focal point has been established, the reader needs to be encouraged to continue reading the rest of the page by following a predetermined flow. The same rules apply to flow that apply to focal point. The eye looks for images before text, larger text before smaller text, and colored text before black […]

Planning for Focus and Flow (Design Principles) (Digital Desktop Publishing) Part 3

Negative Space White space is sometimes also called negative space. The text and images on a page represent the positive space. Art design teaches that an observer notices both negative and positive spaces on a page. As a result, many designers pay close attention to the negative space on a page. To them it is […]

Understanding Design Elements (Design Principles) (Digital Desktop Publishing) Part 1

Objectives •    Discover how grids can help you use design components. •    Learn about design options that Rule of Thirds provides. •    Explore ways to create pages that have a harmony of design. Introduction Once you have decided on the focus and flow for your page, you need to make decisions concerning other design elements. […]

Understanding Design Elements (Design Principles) (Digital Desktop Publishing) Part 2

Web Thirds Web pages do not have vertical margin limits in the same way that print does. Dividing a web page vertically into thirds is difficult, since pages can be scrolled down as far as needed. Horizontal thirds, however, are a common design choice. Often a page will be divided into two columns with one […]

Understanding Design Elements (Design Principles) (Digital Desktop Publishing) Part 3

Web Repetition Repeating information and graphics from one web page to another serves several purposes. It quickly identifies to the reader that this page is still part of the original site. It helps orient the reader to page information. It also reduces the distraction that often comes when each page is completely different. Repetition is […]