Database Reference
In-Depth Information
table 4.3 (
Continued
)
Comparison of CRM Systems
a
FrontRange
Solutions
GoldMine
Premium
Edition CRM
Infor
Epiphany,
Inforce
KANA
KANA
Enterprise,
KANA
Express,
Lagan
Enterprise,
Lagan
Express
Maximizer
Maximizer CRM
Functionality
Sales Force Automation (SFA)
Account and contact management
x
x
x
x
Opportunity management
x
x
x
Social sales
b
x
Sales analytics
x
x
x
Marketing Automation
Campaign management
x
x
x
x
Lead management
x
x
x
Social marketing
c
x
Marketing analytics
x
x
x
Customer Service and Support (CSS)
Issue/case management
x
x
x
x
Feedback management
x
x
Social customer support
d
x
CSS analytics
x
x
Customer Experience Management
Personalization
x
x
x
Social and real-time communication
x
x
x
Rich media support
x
x
Customer experience proile
e
x
x
Field Service Management
E-commerce
Partner Relationship Management
Global Business Managementf
f
x
x
x
Social Business Platforms
x
Product technology
Mobility
HTML5
x
x
x
Native apps
x
x
x
Delivery Model
Cloud
x
x
On premises
x
x
x
x
Hybrid
x
(
Continued
)
