User Experience of Mobile Internet - Human-Computer Interaction and Innovation in Handheld, Mobile and Wearable Technologies - page 190

The motivation to use the mobile Internet may
be based on the usage situation where no other
alternative is available. It may also be the quickest
and easiest way to access the Internet. In some
cultures, the mobile Internet may become the
primary means of accessing the Internet because
PC penetration is low. This introduces totally
different requirements for mobile services than
in cultures where mobile access is an alternative
to desktop web access.
User experience of the mobile Internet is af-
fected not only by the mobile service properties
but also by many infrastructure-level solutions
related to wireless connections, various device
types, browsers, proxies, and service discovery.
Standardization efforts and guidelines are needed
to support service providers in designing mobile-
friendly services and in labeling those services so
that users can recognize them.
The users will need more support in find-
ing mobile Internet services. Search engines
are important but for mobile use they will need
improved hit rate and efficiency. Novice users
would benefit from readymade service packages
and portals, while expert users might appreciate
context-sensitivity and personalization to help
service discovery.
Mobile Internet research has mainly been
carried out in the context of individual services
or techniques. This paper has outlined an over-
view of the wide body of issues that affect user
experience of the mobile Internet. The authors
see this holistic view as being very beneficial for
improving the mobile Internet user experience,
since pleasing and engaging the user will require
multidisciplinary and multicultural cooperation
between the different actors in the field.

workshops constituted a firm base from which to
author this paper.

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ACKNOWLEDGMENT

We wish to thank all the participants of the Mobile
Internet User Experience workshops in 2007 and
2008. The presentations and group works at the