Information Technology Reference
In-Depth Information
Table 10.10
The advantages and disadvantages of the K-mobile banking PLUS application
Advantages
Disadvantages
1. Able to make financial transactions easier
and simpler by the use of mobile phones
1. The menu button looks like it is text based
which confuses the user
2. Saves time for financial transactions
2. Can change the language, but users must
first access the settings in the Thai menu
3. The functions are essentially the same
as in the K-ATM
3. The magazine page format is different from
other pages (Looks like a webpage, not an
application page.)
4. Screen is simple and uncomplicated
5. Text font for easy reading (text base)
6. Have video clips that help make it more
user friendly
7. Perceived security of password
controlled access
8. Records previous transactions
9. Account shows previous transfers
automatically in the transfer menu
10. Able to use with every mobile telecom
network
11. Good classification of transactions
12. You can find the nearest ATM machine
from the GPS network
13. The Kasikorn bank logo is in every page
to make sure that the user does not
accidentally log out
interval, and the calculated t value (0.480) does not exceed the table t value of 1.960
and so the null hypothesis could not be rejected and the two means (
m
M
) are
not statistically significantly different at the 5 % level of significance. There is no
significant experience difference in the intention to use the K-Mobile Banking
PLUS application. In Table
10.8
, the Levene's test for equality of variances
shows that the F ratio (0.279) is not significant (p
m
S
and
0.599) and the two variances
are not significantly different. Thus, equal variances were presupposed with a
t value of 0.301 and 98 degrees of freedom. The obtained p value (0.764) is greater
than the 95 % confidence intervals and the calculated t value (0.301) does not
exceed the table t value of 1.960. Therefore, the null hypothesis could not be
rejected and the two means (
ΒΌ
m
M
) are not statistically significantly different
from zero at the 5 % level of significance. There is no significant experience
difference in the intention to use the mPay application.
Consistent with this analysis, that prior experience of using a touch screen mobile
has no difference on the participant's intention to use the application, is that the
participants mentioned that both applications were easy to use. The user interface of
the two applications is consistent and not complex, so they are comfortable using
these applications as they allow the participants to perform the tasks easily.
m
S
and
