Graphics Reference
In-Depth Information
The artifacts collected in the client museum are their own content and concept, and there's no
need to embellish that fact in the website. Instead, the design team has focused on developing a
strong and easily navigable structure that separates different content areas, is flexible for present-
ing different combinations of content, and is scalable for future updates. An analogous scheme of
greens and pale beige unify the feeling of the site, further help distinguish navigational elements,
and generally leave the fanfare to the striking images from the museum's collection.
Swim Design
United States
2 Communicate—don't decorate.
When the message warrants it, use form willy-nilly, without regard for its meaning.
This, in itself, might be interpreted as a message and—on rare occasions—that message
is appropriate as part of a design solution. A project concerning Baroque architecture
or Victorian aesthetics, for example, might very well benefit from extremely decorative
treatments that would otherwise constitute a crime against nature.
