Graphics Reference
In-Depth Information
Layout Systems
USING PORTIONS OF
the client's logotype at tremendous scale in a retail environment creates a
simple system that can easily adapt to changing store layouts.
A10 Design
Brazil
SYSTEMATIC THINKING
most often is associated with branding and corporate identity-focused
communications, the hallmark of which is consistency. In the case of this logo, the form remains
consistent, but a variable color scheme allows for flexibility in relating the logo to accompanying
imagery, reinforcing itself yet refreshing itself every time it is seen.
Research Studios
United Kingdom
