Information Technology Reference
In-Depth Information
as of this writing, the following restrictions apply to the csV file:
T
•
he csV file can have a maximum of 60,000 rows, and its size should not be
larger than 6MB.
Y
•
ou can only use ascii characters in the csV file, and you should not use any
ascii ctrl characters (e.g., Tab).
Y
•
ou can have as many as 90 characters in each cell of the csV file.
it is important to record the information about your products in their allotted
columns. do not change the category names, as this will result in an error.
as i've explained, you can always recategorize your products or change product
information by simply uploading an updated csV file.
if you add categories that do not match the existing uploaded csV file, the
reporting interface will not return an error but instead will give you the option to
upload matching categories or view products by skU (without any categories).
Merchandising Setup Tips
105
once you have set up Yahoo! Web analytics merchandise tracking, you can view the
results in your reports. however, in order to troubleshoot these results, make sure
that you only apply a reporting period where you did in fact collect the merchandising
information you are trying to verify. if you examine a reporting period that includes
sales recorded before you set up merchandise tracking, your results will be incorrect.
This section explores a few tips that might come in handy in your advanced
setup or general troubleshooting.
Avoiding Duplicate Order IDs Captured in Different Visits
as i am sure you agree, using order ids to track purchased products is mandatory
when running an e-commerce property. When using the
ORDERID
variable, you ensure
that order ids are not duplicated since the system filters out duplicates within the same
session.
however, imagine a scenario in which a visitor saves an order confirmation page
(the Thank You page) and later that month reopens the page. reopening the page will
execute the tracking code, and the order id would be tracked again. Yahoo! Web ana-
lytics allows you to avoid order duplication in such an event.
You can apply a Unix time stamp in the
ACTION
variable, like this:
Version 4
var ACTION=”ACTIONID:UNIXTIMESTAMP”;
Version 5
YWATracker.setAction(“ActionID:UNIXTIMESTAMP”);
