Graphics Reference
In-Depth Information
In general, an admissions committee is looking for variety in order to assess
your strengths, weaknesses, and level of preparation. In undergraduate portfolios,
craft is seen as less important than potential because technique and good habits can
be taught. Don't attempt a high-concept presentation unless you are applying to
graduate school in one of the design professions. Such professions also take craft
issues much more seriously for graduate students, particularly if the applicant has
already majored in art or design as a undergraduate.
Some college art departments
help to encourage good
quality student digital
portfolios by developing
portfolio templates. This one,
developed for Art+Design
students by the Educational
Technology Center at
Northeastern University,
allows students to customize
background, colors and
content. It puts a clean Flash
presentation within every
student's reach.
Fine artist | for exhibition or commission
A fine artist is someone who views his or her work solely as a means of cre-
ative, social, or philosophical expression. An artist doesn't need a digital portfolio in
the same way that a designer or illustrator does. However, the benefits of personal
marketing and networking outside a geographical area have persuaded many fine art-
ists to use an online outlet for their work. You'll seldom get a show or a commission
based on your digital portfolio alone, but if you're lucky it could open the door to a
studio visit or an invitation to a competition.
The art world was slow to accept any merger of art and technology, including
that of traditional art forms with a digital portfolio. That has changed. Curators who
are sticklers for tradition still consider 35mm slides and transparencies de rigueur , but
fortunately, their numbers are shrinking. No matter how much an artist hates tech-
nology, he should at least have a small space on one of the many group or art catalog
sites for prospective clients or curators.
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