Business Incubation Strategy of High-Tech Venture Firms in a Science Park - Technopolis: Best Practices for Science and Technology Cities - page 145

Fig. 2 Venture infrastructure

Commercialization of innovations and technology transfer are, in effect, an exten-
sion of the evaluation and patent activities, although in some cases the university
may intercept and improve innovations that have already been deemed marketable
and, perhaps, even patented. The emphasis is on: a) identification of potential uses of
a product or process; b) preliminary determination of a depth of demand; and c)
identification of an economically efficient production process. Again, university
faculty and staff involved in these activities will likely have backgrounds in science,
medicine, and engineering. Operations of this sort may deal with new and relatively
untested innovations or, potentially, they could even focus on new industrial
applications for established technologies (Gibson LJ 1992 ) (Fig. 2 ).

3 Model of Business Incubation in a Science Park

3.1 Business Incubation Model

Three models of technology transfer or commercialization have been most pre-
valent in the business incubation procedure (Gibson D 1991 ). The three models
include ''Appropriability Model'', ''Dissemination Model'', and ''Knowledge
Utilization Model''. The ''Appropriability Model'' emphasized the importance of
the quality of research and competitive market pressures in achieving technology
transfer. The ''Dissemination Model'' emphasizes the diffusion of innovation. The
''Knowledge Utilization Model'' emphasizes the importance of interpersonal
communication between technology researchers and users, and between organi-
zational barriers and facilitators of technology transfer.