Database Reference
In-Depth Information
Bibliography
[1] C. B. B. D. Manyika, “
Big Data: The Next Frontier for Innovation,
Competition, and Productivity
,” McKinsey Global Institute, 2011.
[2] D. R. John Gantz, “The Digital Universe in 2020: Big Data, Bigger
Digital Shadows, and Biggest Growth in the Far East,” IDC, 2013.
[4] C. Duhigg,
The Power of Habit: Why We Do What We Do in Life and
Business
, New York: Random House, 2012.
[5] K. Hill, “How Target Figured Out a Teen Girl Was Pregnant Before Her
Father Did,” Forbes, February 2012.