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heavy in multimedia and artistic content. Professor Fekner explained to me that
he wanted his Web portfolio to have a style that was parallel to his artistic style.
His artistic style is one of mixing media and technology to produce work that
revealed his passion and sorrow for things within society that he cannot control.
This is evidenced in his body of work in the areas of graffiti art, original music,
and public display.
Observation of John Fekner's Web portfolio reveals a media rich experience
that evokes emotion and wonderment about how the artist came to create his
work. Professor Fekner revealed that generating thought-provoking feelings
and providing an emotional experience through media were part of the design
plan. The main navigation is original in its vocabulary, which are postmodern
terms that have crept into the life of the artist. Examination of the words
Industria, Technologica, and Ephemera in the context of Professor Fekner's
Web portfolio reveals that each one leads to a separate section of media.
Industria, refers to images representing John Fekner's graffiti and public
display art. Content includes outdoor stencils that were spray-painted in the
New York City area from 1976 through 1985. Still images are set in a simple
left side frame set. When clicked, the individual images load in the main section
of the Web page. In the Technologica section, videos and music are promi-
nently displayed in simple, easy to navigate text-based menus. The Technologica
section provides a robust multimedia experience filled with QuickTime movies
of Fekner's new media video art. Also featured are QuickTime sound clips that
provide snippets of original music written, performed, and produced by John
Fekner. In the Ephemera section, Professor Fekner has sub navigation linking
to a resume, poems, and a personal abstract. The body of work presented in
this Web portfolio is a great example of how an academic and artist can use
technology for the purpose of art and identity.
www.soultooth.com
Looking at designer Tommy Spero's portfolio, www.soultooth.com, you see
the identity of the designer shines through. The Web portfolios style is highly
effective and meets the goals of the author by explicitly reaching out to a
targeted audience of advertising agencies and high-end design shops. The site
is unique because it does target the user by specifically presenting categories
relating to the user. The main navigation categories include: on-air, online, off-
line, and contact. From the start, this site is easy to understand and easy to
