Information Technology Reference
In-Depth Information
Audience/Purpose/Persuasion
Audience:
J.B.'s teacher Web portfolio appeals to multiple audience groups, including
employers, parents, students and colleagues. On his homepage, J.B.'s content
describes his biography and credentials and is intended for all audience groups.
Welcome to an electronic teaching portfolio where aspects of
my professional work are organized as links in the tables below.
Currently, I am Professor of Curriculum and Instruction in the
College of Education at Illinois State University. My area of
expertise is elementary-middle school social studies. Particular
scholarly interests include the use of technology as an instruc-
tional tool and the social-emotional and moral development of
students. If you are wondering where to begin your exploration
of this electronic portfolio, I suggest the Narrative About
Teaching from the Current Teaching links section. (http://
www.coe.ilstu.edu/jabraun/braun/professional.html)
Purpose:
J.B.'s purpose is to describe himself as a highly trained, professional teacher
and scholar. He includes categories that link to more specific information
regarding:
•
Education and Employment
•
Current Teaching
•
Scholarly Productivity and Service
•
Contact information
These categories link to areas that highlight his teaching abilities and experi-
ences.
Persuasion
J.B. is attempting to demonstrate that he is a highly qualified teacher. The
earlier-mentioned categories, on his homepage, link to additional persuasive
content, information and images.
