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Figure 6.15. Feedback from the people. Source: S. Beer, brain of the Firm , 2nd ed.
(New York: Wiley, 1981), 281, fig. 45.
these algedonic signals (the precise arrangements being left open in the initial
proposal) and transmit them for display in real time on the TV screen. In this
way, the politicians would get instantaneous feedback on their proposals or
arguments. And—this is the clever bit—the viewers could also see how the
politicians would react to the feedback, and so on in a cascade of feedbacks
between the TV studio and its audience (Beer 1981, 285). In effect, some
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