Travel Reference
In-Depth Information
Novatorov, E.V. and Crompton, J.L. (2001a) 'Reformulating the conceptualization of marketing in the
context of public leisure services', Leisure Studies , 20: 61-75.
— (2001b) 'A revised conceptualization of marketing in the context of public leisure services', Journal of
Leisure Research , 33(2): 160-85.
Ohmae, K. (1989) 'The global logic of strategic alliances', Harvard Business Review , 67: 143-54.
Oliver, R.W., Rust, R.T. and Varki, S. (1998) 'Real-time marketing', Marketing Management , Fall/Winter:
29-37.
Payne, A.F., Storbacka, K. and Frow, P. (2008) 'Managing the co-creation of value', Journal of the Academy of
Marketing Science , 36(1): 83-96.
Powell, W.W. and Snellman, K. (2004) 'The knowledge economy', Annual Review of Sociology , 30: 199-220.
Prebensen, N.K. and Foss, L. (2011) 'Coping and co-creating in tourist experiences', International Journal of
Tourism Research , 13(1): 54-67.
Ritchie, J.R.B. and Hudson, S. (2009) 'Understanding and meeting the challenges of consumer/tourist
experience research', International Journal of Tourism Research , 11(2): 111-26.
Ryan, C. and Chen, H. (2012) 'Tourism - trends and tensions to 2050', Human Geography (China) , 27(4):
109-14.
Saraniemi, S. and Kylänen, M. (2011) 'Problematizing the concept of tourism destination: an analysis of
different theoretical approaches', Journal of Travel Research , 50(2): 133-43.
Scott, N., Laws, E. and Boksberger, P. (2009) 'The marketing of hospitality and leisure experiences', Journal
of Hospitality Marketing and Management , 18: 99-110.
Sheth, J.N. and Parvatiyar, A. (1995) 'The evolution of relationship marketing', International Business Review ,
4(4): 397-418.
Sheth, J.N., Sisodia, R.S. and Sharma, A. (2000) 'The antecedents and consequences of customer-centric
marketing', Journal of the Academy Marketing Science , 28: 55-66.
Tuli, K.R., Kohli, A.K. and Bharadwaj, S.G. (2007) 'Rethinking customer solutions: from product bundles
to relational processes', Journal of Marketing , 71(3): 1-17.
Tung, V.W.S. and Ritchie, J.R.B. (2011) 'Exploring the essence of memorable tourism experiences', Annals
of Tourism Research , 38(4): 1367-386.
Vandermerwe, S. and Rada, J. (1988) 'Servitization of business: adding value by adding services', European
Management Journal , 6(4): 314-24.
Varadarajan, P.R. and Cunningham, M.H. (1995) 'Strategic alliances: a synthesis of conceptual foundations',
Journal of the Academy of Marketing Science , 23: 282-96.
Varadarajan, P.R. and Yadav, M.S. (2002) 'Marketing strategy and the Internet: an organizing framework',
Journal of the Academy of Marketing Science , 30: 296-312.
Vargo, S.L. and Lusch, R.F. (2004a) 'Evolving to a new dominant logic for marketing', Journal of Marketing ,
68: 1-17.
—(2004b) 'The four service marketing myths: remnants of a goods-based, manufacturing model', Journal of
Service Research , 6(4): 324-35.
— (2006) 'Service-dominant logic: what it is, what it is not, what it might be', in R.F. Lusch and S.L. Vargo
(eds) The Service - Dominant Logic of Marketing: Dialog, Debate, and Directions. Armonk, NY: ME Sharpe,
pp. 43-56.
— (2008a) 'Service-dominant logic: continuing the evolution', Journal of the Academy of Marketing Science ,
36(1): 1-10.
— (2008b) 'Why “service”?', Journal of the Academy of Marketing Science , 36(1): 25-38.
Vargo, S.L. and Morgan, F.W. (2005) 'An historical reexamination of the nature of exchange: the
service-dominant perspective', Journal of Macromarketing , 25(1): 42-53.
Vargo, S.L., Maglio, P.P. and Akaka, M.A. (2008), 'On value and value co-creation: a service systems and
service logic perspective', European Management Journal , 26(3): 145-52.
Voss, C.A. (2005) 'Paradigms of manufacturing strategy re-visited', International Journal of Operations and
Production Management , 25(12): 1223-227.
Wang, D., Li, X. and Li, Y. (2013) 'China's “smart tourism destination” initiative: a taste of the service-
dominant logic', Journal of Destination Marketing and Management , 2(2): 59-71.
Wang, N. (1999) 'Rethinking authenticity in tourism experience', Annals of Tourism Research , 26(2):
349-70.
Webster, F. (1992) 'The changing role of marketing in the corporation', Journal of Marketing , 56(4): 1-17.
Williams, P.W., Stewart, K. and Larsen, D. (2012) 'Toward an agenda of high-priority tourism research',
Journal of Travel Research , 51(1): 3-11.
Search WWH ::




Custom Search