Graphics Reference
In-Depth Information
CHAPTER 3
Giving Computers Personality?
Personality in Computers is
in the Eye of the User
Jörg Frommer, Dietmar Rösner , Julia Lange
and Matthias Haase
1. Giving Computers Personality—
What is the Current Approach?
A review of the literature shows that most researchers who attempt
to assign personality to computers narrow their focus towards only
a small number of personality aspects. Often interactive characters
or embodied conversational agents are analyzed with regard to the
impact of their introverted- vs. extravertedness. For example, it was
investigated as to whether users preferred characteristics that are
similar or dissimilar to theirs in terms of introversion vs. extroversion.
Nass and Moon (2000) examined the effects of introverted and
extroverted signals as presented both textually and visually, and
the paralinguistic features of human or computer-generated voices.
Other studies have examined those computer systems which present
submissive and dominant characteristics, and the preference of users
for similar or dissimilar characteristics to their own (Nass et al., 1995).
In addition, the impact of introvert or extrovert styles' assistance
during a decision problem has been researched, together with its
impact on any trust in the advice (Hess et al., 2009). McKeown et al.
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