Information Technology Reference
In-Depth Information
NOTES
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2
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26
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4
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27
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5
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28
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6
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29
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7
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30
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8
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31
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9
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32
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33
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10
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34
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11
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12
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37
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13
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14
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38
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15
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39
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16
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40
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41
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17
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42
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43
Pratt, Mary, “Web Site ROI,” Computerworld, May 28, 2007, p. 30.
18
Schwarz, A. and Chin, W., “Toward an Understanding of the Nature
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44
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19
Davis, F., “Perceived Usefulness, Perceived Ease of Use, and User
Acceptance of Information Technology,” MIS Quarterly, 13(3) 1989,
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45
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46
Metzer, Scott, “The Allure of New IT,” Information Week, August 20,
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