Graphics Reference
In-Depth Information
Typographic Design:
Form and
Communication
Typographic Design:
Form and
Communication
Typographic
Design:
Form
and
Communication
A grid is a skeletal
framework used by
designers to organize,
relate, and control
content within a
spatial field.
A grid is a skeletal framework used
by designers to organize, relate, and
control content within a spatial field.
It is a system characterized by the
dualities of freedom and constraint,
simplicity and complexity.
The whole duty of typography, as with
calligraphy, is to communicate to the
imagination, without loss by the way,
the thought or image intended to be
communicated by the author. And the
whole duty of beautiful typography is not
to substitute for the beauty or interest
of the thing thought and intended to be
conveyed by the symbol, a beauty or
interest of its own, but, on the one hand,
to win access for that communication
by the clearness and beauty of the
vehicle, and on the other hand, to take
advantage of every pause or stage in
that communication to interpose some
characteristic & restful beauty in its
own art. We thus have a reason for the
clearness and beauty of the first and
introductory page and of the title, and for
the especial beauty of the headings of
chapters, capital or initial letters, and so
on, and an opening for the illustrator as
we shall see by and by.The whole duty
of typography, as with calligraphy, is to
communicate to the imagination, without
loss by the way, the thought or image
intended to be communicated by the
author. And the whole duty of beautiful
typography is not to substitute for the
beauty or interest of the thing thought
and intended to be conveyed by the
symbol, a beauty or interest of its own,
but, on the one hand, to win access for
that communication by the clearness
and beauty of the vehicle, and on the
other hand, to take advantage of every
pause or stage in that communication to
interpose some characteristic & restful
beauty in its own art. We thus have a
reason for the clearness and beauty of
the first and introductory page and of
the title, and for the especial beauty of
the headings of chapters, capital or initial
letters, and so on, and an opening for
the illustrator as we shall see by and by.
The whole duty of typography, as with
calligraphy, is to communicate to the
imagination, without loss by the way.
by the symbol, a
beauty or interest of its
own, but, on the one
hand, to win access for
that communication
by the clearness and
beauty of the vehicle,
and on the other hand,
to take advantage of
every pause or stage
in that communication
to interpose some
characteristic & restful
beauty in its own art.
We thus have a reason
for the clearness and
beauty of the firstand
introductory page and
of the title, and for
the especial beauty
of the headings of
chapters, capital or
initial letters, and so
on, and an opening
for the illustrator
as we shall see by
and by.The whole
duty of typography,
as with calligraphy,
is to communicate
to the imagination,
without loss by the
way, the thought or
image intended to be
communicated by the
author. And
the whole
duty of beautiful typography
is not to substitute
for the beauty or
interest of the thing
thought and intended
to be conveyed by
the symbol, a beauty
or interest of its own,
but, on the one hand,
to win access for that
communication by the
clearness and beauty
of the vehicle, and
on the other hand,
to take advantage of
every pause or stage
in that communication
to interpose some
characteristic & restful
beauty in its own art.
We thus have a reason
for the clearness and
beauty of the first and
introductory page and
of the title, and for
the especial beauty
of the headings of
chapters, capital or
initial letters, and so on,
and an opening for the
illustrator as we shall
see by and by.
The whole duty
of typography, as
with calligraphy, is
to communicate
to the imagination,
without loss by the
way, the thought or
image intended to
be communicated by
the author. And the
whole duty of beautiful
typography is not
to substitute for the
beauty or interest of
the thing thought and
intended
to be conveyed
The whole duty of
typography, as with
calligraphy, is to
communicate to the
imagination, without loss
by the way, the thought
or image intended to be
communicated by the author.
And the whole duty of
beautiful typography is not to
substitute for the beauty or
interest of the thing thought
and intended to be conveyed
by the symbol, a beauty or
interest of its own, but, on
the one hand, to win access
for that communication by
the clearness and beauty of
the vehicle, and on the other
hand, to take advantage
of every pause or stage
in that communication to
interpose
some characteristic
& restful beauty in its own
art. We thus have a reason
for the clearness and beauty
of the first and introductory
page and of the title, and
for the especial beauty of
the headings of chapters,
capital or initial letters, and
so on, and an opening for
the illustrator as we shall
see by and by.The whole
duty of typography, as with
calligraphy, is to communicate
to the imagination, without
loss by the way, the thought
or image intended to be
communicated by the author.
And the whole duty of
beautiful typography is not to
substitute for the beauty or
interest of the thing thought
and intended to be conveyed
by the symbol, a beauty or
interest of its own, but, on
the one hand, to win access
for that communication by
the clearness and beauty of
the vehicle, and on the other
hand, to take advantage of
every pause or stage in that
communication to interpose
some characteristic & restful
beauty in its own art. We
thus have a reason for the
clearness and beauty of
the first and introductory
page and of the title, and
for the especial beauty of
the headings of chapters,
capital or initial letters, and
so on, and an opening for
the illustrator as we shall
see by and by.The whole
duty of typography, as with
calligraphy, is to communicate
to the imagination, without.
A grid is a skeletal
framework used by
designers to organize,
relate, and control
content within a
spatial field. It is a
