Graphics Reference
In-Depth Information
TYPOGRAPHIC DETAILS
Recommended
Not Recommended
The whole duty of typography, as with
calligraphy,
is to communicate to the
imagination,
without loss by the way,
the thought or image intended to be
communicated by the author.
When working with typography, begin
with the same typeface and type size.
Add additional typefaces, sizes, and
other variations such as type weight only
as needed.
Contrast is one of the most important
principles in typographic design. Any
shift in typeface, type size, or type weight
should be emphasized.
The whole duty of typography, as with
calligraphy, is to communicate to the
imagination, without loss by the way,
the thought or image intended to be
communicated by the author.
The whole duty of typography, as
with calligraphy, is to communicate
to the imagination, without loss
by the way, the thought or image
intended to be communicated by
the author.
Interletter, interword, and interline
spacing should be based on the spatial
character of the typeface in use. This
applies to both text and display settings.
Never place two word spaces after
periods, commas, semicolons, question
marks, and exclamation marks.
The whole duty of typography, as with
calligraphy, is to communicate to the
imagination, without loss by the way,
the thought or image intended to be
communicated by the author. And the
whole duty of beautiful typography is
not to substitute for the beauty or
The whole duty of typography, as with
calligraphy, is to communicate to the
imagination, without loss by the way, the
thought or image intended to be
communicated by the author. And the
whole duty of beautiful typography is not to
substitute for the beauty or
When setting flush-left, ragged-right or
flush-right, ragged-left text, the effort
to create pleasing, feathered rags will
prevent text blocks from acquiring
awkward shapes.
The whole duty
The whole duty
Manually kern and letterspace display
type settings. This is always an optical
consideration, and the computer is no
substitute for the trained eye.
