Graphics Reference
In-Depth Information
• Designers use information visualization
as a creative concept for aesthetically ren-
dered projects, which provide solutions,
taxonomies (that categorize data), guide-
lines (that recommend best practices) and
reference models (that describe how visu-
alization systems work as a whole);
• Usability engineers, user interface devel-
opers, user researchers, human factors de-
sign engineers, and usability consultants
specialize in designing and evaluating nov-
el human-computer interfaces. They are
knowledgeable about how users perceive,
learn, and use new electronic products;
• New media artists in the field interactive
art, electronic artists, visual designers, and
digital design managers design interfaces
that interact with electronic appliances and
applications;
• Creative directors (art directors) work for
the advertising, media, or entertainment
industry on integrating the design of spe-
cial effects, electronic artifacts and interac-
tive installations to enhance the communi-
cation and the awareness of a brand;
• Interaction designers, media exhibit de-
signers, technical art directors, and multi-
media architecture engineers make innova-
tive products and systems interactive, by
designing novel interfaces that allow the
users interact with physical environment
where they live, work, and play;
• Designers for services visualization, for
example, services such as waste removal
companies, home video and videogame
rental chains, corporations offering video
streaming over the Internet, as well as
banking services need visualizations in-
forming about customer activities;
• Knowledge visualization specialists use
computer-based (and also non-computer-
based) graphic representation techniques,
such as information graphics, sketches,
diagrams, images, concept maps, anima-
tions, interactive visuals, or storyboards
and produce information design solutions
concerning readability, simplification, and
effectiveness of visual presentations for a
wide spectrum of users;
• Communication science specialists work,
for example, for social network users (such
as cell phone users, e-mail archives, crimi-
nal networks, or underage audience sensi-
tive messages);
• Specialists in mining the web are track-
ing customer preferences, or analyzing the
web content, including text, table, image,
audio and video. Data mining can show
new business opportunities, for example,
assessing client risk when giving a bank
loan. Its use in relation to possible terrorist
acts has been vividly discussed in the U.S.
Senate;
• Data mining analysts represent real-world
features such as atmosphere, transporta-
tion networks, or hydrology, landscape
formation, population flows, or urban
development;
• Producers of the Global Positioning System
(GPS) military and civilian applications
use visualizations fostering data gathering
from the earth, earth-circling solar-pow-
ered radio transmitters above the earth sur-
face, which support ground-based stations,
receivers, and the users. Visualized infor-
mation is applied to organize and access
information in digital and physical worlds;
• Cognitive psychologists create instruc-
tional, consulting, or therapeutic visual
materials concerning decision making,
problem solving, attention, and memory,
while working in the academic, business,
governmental, or private consulting fields;
• Graphic data designers create visualiza-
tions for magazines, business reports, mer-
chandise specialists, marketing companies
to present projects over the worldwide web;
