Graphics Reference
In-Depth Information
biology. Maria Isabel Aldinhas Ferreira (2011)
discusses architectural forms as context-dependent
semiotic objects with functional and/or aesthetic
values in their specific physical, social, and
cultural frameworks, which are all engaged in a
semiotic interactive relationship with the natural
and man-made environment perceived as locus,
place, site, or a part of a mental map. Mehmet
Ozansoy and Yagmur Denizhan (2009) examine
the semiotic analysis of the eukaryotic secretory
protein synthesis, which is accordant with the
Peirce's chain of signs. In the evolutionary devel-
opment from the prokaryotes to the eukaryotes,
the eukaryotic cells developed a system of com-
partments involved in the synthesis process, the
so-called endomembrane system, which consists
of the nuclear envelope around the nucleus; the
rough and smooth endoplasmic reticulum serv-
ing for transport and synthesis of biochemical
compounds; the Golgi apparatus for transform-
ing proteins and processing secretions; vesicles,
lysosomes, vacuoles, peroxisomes, all providing
storage space, transport, and protecting barriers;
and the cell membrane. According to the authors
“the modification in the secretory protein synthesis
during the evolutionary transition from prokary-
otes to eukaryotes constitutes an interesting case
from a semiotic perspective because it inspires
an intuitive description employing the concept
of representation (Ozansoy & Denizhan, 2008,
p. 265): the eukaryotic endoplasmic reticulum
membrane is a representation of the prokaryotic
plasma membrane.
tions, and reciprocal relations between languages,
images, and technology. The semiotic content
existing in descriptions of processes and events oc-
curring in natural or technology-induced settings
has been described in terms of objectivism and
contrasted with radical constructivism. Biosemiot-
ics examines communication and information in
living systems not exclusively in terms of physical
and chemical processes but also as sign systems,
which generate meaning. This approach supports
inquiries in further chapters.
REFERENCES
Barbieri, M. (2010). On the origin of language: A
bridge between biolinguistics and biosemiotics.
Biosemiotics, 3
, 201-223. doi 10 1007/s12304-
010-9088-7
Battail, G. (2009). Living versus inanimate: The
information border.
Biosemiotics, 2
, 321-341. doi
10.1007/s12304-009-9059-z. Retrieved December
17, 2011, from http://www.springerlink.com/
content/r376x87u5mk68732/fulltext.pdf
Battail, G. (2011). An answer to Schrödinger's
what is life.
Biosemiotics
,
4
, 55-67. doi:10.1007/
s12304-010-9102-0.
Broudy, H. S. (1987).
The role of imagery in learn-
ing
. Malibu, CA: The Getty Center for Education
in the Arts.
Camus, A. (1951/1992).
The rebel: An essay on
man in revolt
. Vintage.
Chandler, D. (2001).
Semiotic for beginners
. Re-
trieved June 1, 2012, from http://www.aber.ac.uk/
media/Documents/S4B/sem08a.html
CONCLUSION
Semiotic content of visual design has been de-
scribed as important for non-verbal communi-
cation, especially for visualizing knowledge or
social communication with the use of media. Sign
systems, codes, icons, and symbols discussed in
this chapter pertain to concepts related to semiotics
such as art, computing solutions, social interac-
De Saussure, F. (1915).
Ferdinand de Saussure,
1857-1913
. Genève, Switzerland: Kundig.
Emmeche, C., Kuli, K., & Stjernfelt, F. (2002).
Reading Hoffmeyer, rethinking biology
. Tartu
University Press.
