Travel Reference
In-Depth Information
acquainted with markets and processors in other countries in an effort to develop more interest in
their products and to increase sales in various market areas. Business establishments, particularly retail
stores, are of considerable interest to visitors. Excellent examples are shopping centers near resort
areas, where a wide variety of stores are concentrated so that the visitor can readily nd the products
or services desired.
Shopping is one of the most important elements in tourism. Attractiveness, cleanliness, courtesy,
and variety of products are among the most signi cant elements of the success of any shopping area.
In fact, much goodwill can be created by courteous and devoted store clerks who assist the visitor in
finding just what is being sought. Probably the world
is most notable example of businesses that cater
to the tourist is in Hong Kong, where shopping and business activity are most likely the most
important aspects of any visitor
'
'
s experience.
Agriculture
The
agriculture
of an area may be of interest to visitors. The type of farming conducted
livestock,
poultry, dairy, crops, vineyards and wine production, fresh fruits and vegetables
is an interesting
aspect of the culture. Farmers markets such as the well-known Los Angeles Farmers Market or roadside
stands that offer local agriculture products are also an important part of tourist services in many areas.
This is particularly true of stands selling fresh fruits, vegetables, honey, wine, cider and other drinks,
and products from nearby farms readily enjoyed by the traveler.
Exemplary agricultural systems provide a point of interest for farm groups who may wish to visit a
particular industry from another part of the country. Denmark, with its outstanding pork industry, is of
great interest to hog farmers in many parts of the world. The country's world famous breweries are
undoubtedly of greater interest to most visitors.
Local tours should include agricultural
developments and services so that visitors
can see the agricultural products and oper-
ations within the country and perhaps try
some of the products. On a one-day tour of
Oahu in Hawaii, visitors have a chance to
sample field-ripened pineapple at a stand
adjacent to a great pineapple plantation.
State and country fairs and livestock shows
also have interesting tourist attractions.
Other examples are cheese tours in Austria
and Holland; wine tours in many parts of
the world; the Peach Festival in Grand
Junction, Colorado; and the fresh food
farm tour on the Mornington Peninsula,
Australia.
Agritourism is especially
popular at harvest time.
Tourists get an extra sense
of satisfaction picking out
their own pumpkin at the
farm. Other agritourism
opportunities allow tourists
to pick fruits and
vegetables, ride horses,
taste wine, and enjoy other
experiences. Photocourtesy
ofWisconsinDepartment
ofTourism.
Education
Citizens of one country are often con-
cerned with
systems of
another. The college and university cam-
puses of any country provide important
attractions to tourists. Many of these are
beautifully landscaped and attractively
education
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