Database Reference
In-Depth Information
Strategy Maps
Key performance Indicators (KPIs) are all very useful, but plucking them out
of the air and pinning them down on a balanced scorecard does not measure
your execution unless thought through carefully. What you really need is to see
the metrics as a measurement for how well you are doing on implementing a
strategy. Balanced scorecard methodology has grown to include the development
of strategy maps. This involves working backwards from measures and Key
Performance Indicators (KPI's) that signify success in broad financial terms to the
customer centered, process centered and learning objectives that an enterprise
needs to meet to accomplish them. The following is a sample strategy map drawn
in Oracle's Balanced Scorecard tool.
The following is a sample strategy map from Balanced Scorecard:
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