Graphics Reference
In-Depth Information
CASE STUDY
Environmental information design
Project: Bikeway Belém for Lisbon Harbour Association, Câmara Mu-
nicipal de Lisboa (Lisbon City Hall), Portugal, 2009
Design: P-06 Atelier in collaboration with Global Landscape Architec-
ture, Lisbon, Portugal
Founded in 2006 and based in Lisbon, Portugal, P-06 Atelier are an award-winning
firm specializing in communication and environmental design. They collaborate with
architects, urban designers, landscape designers and engineers on projects and are
renowned for producing inventive and challenging solutions to projects with a bold
and distinctive graphic style and approach.
We are featuring a project they designed and produced in collaboration with Global
Landscape Architecture. Bikeway Belém is a fascinating piece, as it is an envir-
onmental wayfinding system that goes beyond pure functionality and attempts
something more immersive. The Bikeway covers 7,326m (24,000ft) in the centre of
Lisbon. It runs alongside the River Tagus, and crosses a variety of urban spaces. It
directs cyclists but also provides its users with a graphic interpretation that is inspired
by and responds to its environment. P-06 Atelier have created a scheme that demarks
and defines a route but also offers an experience for users as they travel. It is invent-
ive, visually and mentally stimulating, memorable and fun - a poetic narrative.
Founding partner Nuno Gusmão describes the project, its ambitions, intentions and
the challenges.
Overview
The objective was to define a new urban environment, beyond the demands of a bike-
way, in order to improve this area along the river. Alongside the cycle path the team
 
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