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13.2.Thetwobranches[Naturalobject]and[Objectofvalue]
The branch of the ASW vocabulary of conceptual terms which is based on the
conceptual term [Object “Endurant”] (see Figure 12.2 in section 12.5), refers to the
set of objects, systems or collections of objects from the “natural” or social world.
To borrow a distinction from Searle [SEA 95], it refers, on the one hand, to objects
and events with intrinsic features and, on the other, to objects which only possess
their features in reference to a observer , which, as Greimas said a long time ago
[GRE 76; GRE 79], are objectsofvalue (relative to a subject ).
Thus, for instance, diamond possesses “natural” features which are “intrinsic” to
it and which are independent of human beings. These features include, for example,
the fact that it is made of carbon, possesses a certain crystalline structure, has
specific physical properties, etc. However, the fact that diamond is a highly sought-
after object in industry and in jewelry (thus, the fact that it is an object of value ), for
which people do not hesitate to part with enormous sums of money, and are
sometimes prepared to accept the very worst humanitarian compromises to obtain, is
obviously not an intrinsic property of the mineral. The fact of being highly sought
after (because it is veryrareand“therefore”sociallydistinctive , beautiful,precious ,
useful , indispensable , etc.) qualifies diamond as a physical object with a particular
status in reference to this industry or that social group. 1
In order to reflect this distinction, the branch [Object “Endurant”] is divided into
two main sub-branches: the sub-branch which begins with the conceptual term
[Natural object] and the sub-branch which begins with the conceptual term [Object
of value].
As Figure 13.1 shows, the branch of conceptual terms based on the term
[Natural object] is constructed around two main taxa - the taxon [Non-living object]
and the taxon [Living object]. The former contains conceptual terms for describing
topics referring to the world of inanimate object and systems thereof, including
particularly (in our case), those referring to the main natural elements of everyday
life, such as minerals , metals , sediments but also water , fire , air or earth . The latter
contains conceptual terms for describing topics thematizing such-and-such a species
of flora or fauna , such-and-such a physiologicalorgan , such-and-such an ecosystem ,
etc.
1 Let us note in passing that the term object of value merely expresses the fact that the object
plays a certainrole for the subject-observer, possesses a certainfunction for an agent who has
intentional capacity. Of course, a material object does not necessarily become an object of
value by virtue of its rarity or high price: in its function as a construction material , the most
ordinary of stones is probably an object of more appreciable value than the Blue Diamond of
the Crown of France (also known as the French Blue).
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