A Proposed IT Ethical Behavioral Model - End User Computing Challenges and Technologies: Emerging Tools and Applications - page 5

Table 1. continued

Ethical Issue Research Factors that Influence

Intention

Reference
Theories

Method Results

Fairness Joshi (1989) Equity

Reciprocal Fairness
Procedural Fairness
Distributive Fairness

Reinforcement
Theory
Cognitive
Consistency
Theory
Psychoanalysis
Theory
Exchange Theory

Framework
Cross section
survey
Factor Analysis
Measurement
Development

Validated a Fairness
Instrument

Software Piracy Glass and

Wood (1996)

Equity Reinforcement

Theory
Cognitive
Consistency
Theory
Psychoanalysis
Theory
Exchange Theory

ANOVA with
Duncan's Three-
way Multiple
Comparisons

Piracy is related to ratio
of outcomes/inputs

Software Piracy Douglas,

Cronan, and
Behel (2006)

Equity
Reciprocal Fairness
Procedural Fairness
Distributive Fairness

Equity Theory Structured

Equation Modeling
(AMOS)

Equity significantly
influences ethical
behavior

Digital Piracy Al-Rafee and

Cronan (2005)

Individual Attributes
Attitude
Perceived Importance
Moral Judgment
Machiavellianism
Cognitive Beliefs
Affective Beliefs
Subjective Norms
Perceived Behavioral
Control
Past Piracy Behavior

R 2 = .436; Piracy
Attitude is influenced
by perceived
importance,
moral judgment,
Machiavellianism,
cognitive beliefs,
affective beliefs,
subjective norms, and
age
R 2 = .708; Piracy
Intention is influenced
by attitude, perceived
behavioral control,
moral obligation, and
past piracy behavior

Deontological and
Teleological
Theory
Decision Making
Theory
Theory of
Reasoned Action
Theory of
Planned Behavior
Perceived
Importance

Structured
Equation Modeling
(AMOS)

Cronan and
Al-Rafee
(2007)

Multiple
Regression

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