Biomedical Engineering Reference
In-Depth Information
11
Innovative Product Development
and Technology Adoption for
Medical Ap
plications
Stephen M. Jarrett
CONTENTS
Introduction ......................................................................................................... 271
Connecting with the Medical Institutions, Doctors, and Nurses and
Learning Their Needs ......................................................................................... 275
Spending Time with the Customers in Their Environment ..................... 275
“To invent, you need a good imagination and a pile of junk.” —
Thomas Edison .................................................................................................... 276
Integration into the Clinical Process (Concepts of Operations) ................... 277
Mapping Out the Technology Insertion Strategy ...................................... 279
Getting to the Prototype Stage of Development ........................................ 281
Bringing the Customer on Board during the Design Rather than as a
Buyer ..................................................................................................................... 282
Availability of Funds Drives Development: Diversifying with
Multiple Customers ....................................................................................... 282
Getting a Foothold in the Medical Market ...................................................... 283
Business Plans ...................................................................................................... 285
Consortium Coordination .................................................................................. 286
Medical Materials and Advanced Applications ............................................. 287
Summary of the Factors Affecting the Adoption of Innovative Medical
Technology ........................................................................................................... 289
Bibliography ........................................................................................................ 291
Introduction
The rapid prototyping of innovative technology solutions into products for a
wide range of customers is an essential business requirement for success in
the technology development marketplace. Many technologies are available
from different industries and from different applications that can be quickly
applied to the medical area. Accomplishing this function requires research
271
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