Shops & Spas - Los Angeles 2010 - page 251

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secret of hip teenagers, the American Rag dynasty today draws more tourists than trend-
setters. 150 S. La Brea Ave., Los Angeles. & 323/935-3154. www.amrag.com.
H&M If you haven't heard of H&M then you obviously don't know a thing about
affordably priced fashion. So popular among the city's shopping elite, it created a frenzy
when Southern California's first S wedish-brand H&M stor e opened in O ld Pasadena.
(People were lined up ar ound the block and ev en camping out.) The Pasadena location
only carries women's fashions while the larger Beverly Center location has a men's section
and a better selection of accessories. Pasadena, 60 W. Colorado Blvd. ( & 626/793-8974 ). Beverly
Center, 8500 Beverly Blvd. (at La Cienega Blvd.), Los Angeles. & 310/855-1009. www.hm.com.
Maxfield Here you'll find some of L.A.'s best-quality avant-garde designs, includ-
ing men's and women's fashions by Yamamoto, Comme des Garçons, Dolce & Gabbana,
Jil Sander, and the like. F urniture and home accessories ar e also sold. The store's pro-
vocative window displays hav e ranged fr om sharp political statements to a J erry Garcia
tribute. 8825 Melrose Ave., West Hollywood. & 310/274-8800.
For Women & Children
Santa Monica & the Beaches
CP Shades CP Shades is a San Francisco ladies' clothier whose line is carried by many
department stores and boutiques. Fans will love this store, devoted solely to loose, casual
cotton and linen separates. CP S hades's trademark monochromatic neutrals are meticu-
lously arranged within an airy, well-lit interior. 2937 Main St., Santa Monica. & 310/392-0949.
www.cpshades.com.
L.A.'s Westside & Beverly Hills
Oilily Kids This colorful line of kids ' play clothes came fr om the N etherlands like a
storm, and no w kids ar ound town are all spor ting candy-bright colors and r etro-bold
florals. Moms get into the action, too, with a coordinating line of sun wear. 9520 Brighton
Way, Beverly Hills. & 310/859-9145. www.oilily-world.com.
Polkadots & Moonbeams This is actually two stores several doors apart, one carry-
ing (slightly o verpriced) hip y oung fashions for women, and the other a vintage stor e
with clothing, accessories, and fabrics fr om the 1920s to the 1960s, all in r emarkable
condition. Vintage store, 8367 W. 3rd St.; modern store, 8381 W. 3rd St., Los Angeles. & 323/
651-1746. www.polkadotsandmoonbeams.com.
Hollywood
Betsey Johnson Boutique The New York-based designer has brought to L.A. her
brand of fashion—tr endy, cutesy, body-conscious women 's wear in color ful prints and
faddish fabrics. 8050 Melrose Ave., Los Angeles. & 323/852-1534. www.betseyjohnson.com.
Discount
Loehmann's Loehmann's is huge and packed to the rafters with clothes, shoes, and acces-
sories. Most of its stock is name-brand and designer labels, though nothing ultratr endy is
represented. The store is popular for business attire, conservative leisure wear, and bargains on

9

L.A. Souvenirs on the Cheap

Ocean Front Walk in Venice Beach is one of the best plac es in L.A. to shop for
inexpensive souvenirs.