Travel Reference
In-Depth Information
Italy Slow
www.italyslowtravel.com
The richness of the travel experience: 'To travel
Travel
slowly off the beaten tourist tracks in order to
discover new corners of Italy, to intimately experience
each region but also to look at the already seen
things but from a different point of view, under a
new light, without haste.'
Slow Travel
www.slowtraveltours.com Taking time on the journey to engage with people
Tours
and place: 'We share a common philosophy about
travel. We believe in traveling more slowly and seeing
what's around you, immersing yourself in the local
landscape, the history and culture, the food and the
wine, and the people.'
Hilaya travel
www.hilaya.com
The richness of the travel experience: 'What's unique
about our travel services is what we refer to as “Slow
Travel, Fine Life” experience - that you are not
running around to move from Point A to Point B with
a daily checklist to be finished, or take a huge
sacrifice for the things you like when you are home
(be it your favorite food, wine, music or even a bed
sheet) just because you're traveling.'
Go Slow Travel www.goslowtravel.se
Taking time on the journey: 'Our business idea is to
arrange “Slow Trips” that are peaceful, zesty and at
the same time learning experiences and impressions
that will help to slow down the tempo and brighten
your days when you return home.'
Vida Slow
www.vidaslow.es
Taking time on the journey to engage with people
(Slow Life)
and place: 'Slow travel sugiere degustar lentamente
los viajes, ser parte de la vida local y conectarse con
los habitantes.' (Slow travel suggests to enjoy slowly
the journey, to be part of the local life and connect
with the locals.)
Con calma
www.concalmaviajes.com Taking time on the journey to engage with people
viajes (take it
and place: 'Al viajar lentamente, puedes profundizar
easy travel)
mas permaneciendo en un mismo sitio mas tiempo y
visitando las cosas que estan mas cerca.' (When you
are travelling slow, you can get to know the place
deeply staying in the same place for a longer time
and visiting places that are nearby.)
Developed by Peter McGrath
The main focus of slow travel web pages, however, is usually the celebration
of place and travel as a value to be cherished. Thus, the approach of this eclec-
tic grouping of entrepreneurs and travel writers is not one of reprehension, but
encouragement to the traveller to seek fulfilling ways of holidaymaking. They
also serve to reduce cognitive dissonance where impacts are apparent
(Marshall, 2007). The idea that the level of travel should be reduced to meet
the exigencies of climatic change is not currently on the agenda. There is, how-
ever, an emerging media and academic discussion which argues that this might
be an appropriate way forward. Even in the 1980s, Krippendorf (1984) argued
