User Experience Over Time - Modeling Users' Experiences with Interactive Systems - page 69

Ta b l e 4 . 3 The coding scheme of the analysis

Orientation Incorporation Identification

Satisfying experiences

1. Visual aesthetics 4. Long-term usability 9. Personalization

2. Aesthetics in interac-
tion

5. Fast access to information 10. Daily rituals

3. Learnability 6. Alleviating boredom in idle

periods

11. Self-expression

7. Capturing momentary infor-
mation

12. Sense of commu-
nity

8. Avoiding negative social sit-
uations

Disatisfying experiences

13. Learnability prob-
lems

14. Long term usability prob-
lems
15. Usefulness problems

i.e. Orientation, Incorporation, and Identification, to understand what product qual-
ities dominate in each phase of use.

4.4.3 Findings

All in all, three phases were identified in the adoption of the product, i.e. Orienta-
tion , Incorporation ,and Identification . These phases reflected different qualities of
the product, which were found to display distinct temporal patterns. We conceptual-
ized temporality of experience as consisting of three main forces, i.e. an increasing
familiarity , functional dependency and emotional attachment . These forces motivate
the transition across the three phases in the adoption of the product (figure 4.5).
Anticipation , i.e. the act of anticipating an experience resulting in the formation
of expectations, happens prior to any actual experience of use. Micro-temporality,
i.e. the emergence of a single experiential episode, is thus visualized as the transi-
tion from the core of the circle towards its outer radius. Our interactions are typically
filled with a multitude of such experiential episodes. Each of these experiences high-
lights different qualities of the product such as its aesthetics or its daily usefulness.
While many different experiences may co-exist in a single time unit (e.g. day), their
distribution changes over time, reflecting the transition across different phases in the
adoption of the product.
Orientation refers to users' initial experiences that are pervaded by a feeling of
excitement as well as frustration as we experience novel features and encounter
learnability flaws. In Incorporation we reflect on how the product becomes mean-
ingful in our daily lives. Here, long-term usability becomes even more important
than the initial learnability and the product's usefulness becomes the major factor