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CHAPTER 6
Enterprises and the iTunes App Store
I've spent quite a bit of time talking about technical details of iOS development in the
enterprise, but now I need to return to reality for a bit, and talk about some of the
logistical headaches involved in large corporations that want to interact with Apple. In
specific, it's time to talk go over all the cultural impedance mismatches you're likely to
encounter as you shepherd your first app into the store. This chapter is structured in
the form of a countdown to launch, with a list of all the things I know of that could be
preparing to bite you in the butt at any given time. However, I'm sure that there are
new and unique disasters that people are going to discover, so don't take this as an
exhaustive list. Your mileage in (Cupertino) California may vary.
Things to Start Worrying About Immediately
So, it's day one of your new project, the first iOS project your company has ever shipped.
You may not know it, but it's also going to be a chance to meet all sorts of new people
inside your company that you may never have had contact with before. And that ad-
venture starts today, because you're going to have to seek out your company's legal
department.
Legal Considerations
Almost the very first thing that you're going to have to do when you sign up for a
corporate iOS developer account is to accept the terms and conditions (T&Cs) of the
App Store. Ask yourself, do you personally have authorization to enter into contracts
on behalf of your company? I'm guessing the answer to that is no. So, before you really
get started at all, you're going to need to have the T&Cs reviewed by corporate counsel,
and be given approval to accept the terms on the website.
 
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