Travel Reference
In-Depth Information
the £100 mark.
22 Cheshire St., E2.
&
020/7033-9099.
www.comfortstation.co.uk. Tube: Liverpool
St./Train: Shoreditch High St.
Lazy Oaf
If you want something different (and well-priced), Lazy Oaf is it.
Whether it's a brooch that announces that you're a lousy dancer, or a necklace with a
slightly offensive slogan, Lazy Oaf will inspire you to buy something out of the ordi-
nary and just a little bit cheeky.
19 Foubert's Place, W1.
&
020/7287-2060.
www.lazyoaf.co.uk.
Tube: Oxford Circus.
Les Neriedes
This French jewelry shop is impossible to resist. Well-priced
enamel pieces are the key focus, and if you like all things floral, you'll leave laden with
gift-wrapped prettiness. You can find pieces under £20, and most items are around
the £60 mark, so pick your favorites and enjoy.
36 Long Lane, WC2.
&
020/7379-9197.
www.
lesnereides.com. Tube: Covent Garden.
Tatty Devine
Tatty Devine started London's acrylic jewelry trend, and is still
very good at it. Everything is handmade, everything is super cool, and everything is
covetable. A dinosaur skeleton around your neck might not be subtle . . . but that's a
good thing, right? Cute, whimsical, and fun is what Tatty Devine do best.
236 Brick
Lane, E1.
&
020/7739-9191.
www.tattydevine.com. Tube: Liverpool St./Train: Shoreditch High St. Also
at 44 Monmouth St., WC2 (
&
020/7836-2685).
Men
Emma Willis
Emma Willis is a shirt tailor to rival the best men in the industry.
Expect a personal (and speedy) service and a great design, in the best silks.
66 Jermyn
St., SW1.
&
020/7930-9980.
www.emmawillis.com. Tube: Green Park.
Folk
Folk is far too cool for its own good, but that's the appeal. Trendy design-
ers and a preppy look are the trademark style of this shop. They do a line in women's
clothes too, but the focus is on the guys.
49 Lamb's Conduit St., WC1.
&
020/7404-6458.
www.folkclothing.com. Tube: Holborn.
Ozwald Boateng
If you're after swanky threads and a suit cut better than
anywhere else, Savile Row should be your first stop—and Ozwald Boateng knows his
way around a pattern. Expect a perfect fit, lush fabric, and a price tag to make your eyes
water.
30 Savile Row, W1.
&
020/7440-5231.
www.ozwaldboateng.co.uk. Tube: Piccadilly Circus.
Peckham Rye
Funky tailoring and accessories—all with a bit of a twist—are what
to expect when you shop in Peckham Rye. If you can carry off yellow check, you'll
have a blast. Skinny ties, woolen scarves, and a distinct Swinging Sixties vibe are all
here for you to browse.
11 Newburgh St., W1.
&
020/7734-5181.
www.peckhamryelondon.com.
Tube: Oxford Circus.
Shoes & Accessories
Accessorize
This high-street chain store is possibly still the best in London for
easy-to-wear and well-priced accessories and jewelry. You'll find one in most main
train stations, and on almost every major shopping street. Where there are people,
there's an Accessorize—which is a good thing, because they have a fantastic range of
items to complete an outfit. Hats, bags, and leather gloves are the best buys, and if
you're in town make sure you hit their January sale, where most things are half price.
1 Piccadilly, W1.
&
020/7494-0566.
www.accessorize.com. Tube: Piccadilly Circus. Other locations
throughout London.
James Smith & Sons
This is an authentic London institution. Specializing
in umbrellas, it's been open since 1830 and is still a family business. They make their
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