Geoscience Reference
In-Depth Information
Additional behavioral patterns involve window shopping and showrooming (the
practice of getting advice and information about a product at local stores and the
subsequent purchase at a presumably cheaper no-frills internet dealer). The latter
behavior has already caused some problems among local stores, even though the
aforementioned detrimental effects may be, at least partially, offset by the fact
that customers typically obtain detailed technical information online, alleviating the
local store from having (expensive) specialized sales staff.
Acknowledgments
This paper was in part supported by a grant from the Natural Sciences and
Engineering Research Council of Canada. This support is gratefully acknowledged. The authors
would also like to thank an anonymous referee for his detailed comments that helped improve the
exposition.
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