Information Technology Reference
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Problem with Beliefs
We study the online buyer coalition formation problem, which is a
natural e-commerce application for distributed agent technology, with
both B2B and B2C examples emerging. Most existing works in this
topic so far have treated it as a transferable utility problem with the
agent's preferences treated as common knowledge, and used social util-
ity as measurement of solution quality, whereas the more important
criterion of coalition stability is either not dealt with, or only handled
partially.
In this chapter, we develop a distributed non-transferable payoff
approach. We follow the mechanism design principle by providing a
stable and scalable mechanism and also propose strategies. We show
by experiment that, provided the proposed strategies are used by the
agents, the mechanism can reach b-core stable results in over 99% of
the test cases. We then show by separate experiment that it is indeed
advantageous for the agents to follow the proposed strategy.
References
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Tsvetovat M, Sycara K, Chen Y, Ying J. Customer coalitions in the elec-
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[4]
ESwarm.com. http://eswarm.com/index.php?module=announcements.
Accessed 2 November 2012.
[5]
GroupBuyCenter.com. http://www.groupbuycenter.com/. Accessed 2 Novem-
ber 2012.
[6]
LetsBuyIt.com. http://letsbuyit.com/. Accessed 2 November 2012.
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SHOP2gether.com. http://www.shop2gether.com. Accessed 2 November 2012.
[8]
Yamamoto J, Katia S. A stable and e cient buyer coalition formation scheme
for e-marketplaces. In Proceedings of the Fifth International Conference on
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