ZBrush as a Character Design Tool - ZBrush Creature Design: Creating Dynamic Concept Imagery for Film and Games - page 8

Some Key Design Concepts
In this section we will look at some of the major design considerations that we will revisit over the course
of this topic. These are just a few of the important lessons we can use to inform our choices as we work on
a design. I hope reading over these tenets will help you understand why I make some of the choices I do as
we work through the lessons. I will often refer back to these concepts, and when I work, I try to keep them
in the back of my mind as a set of guidelines to help steer the artistic decision-making process.
These tenets represent concepts drawn from the varied disciplines of graphic design, sculpture, and paint-
ing, and each of which will come up as we work through the projects in this topic. Ultimately these all apply
across multiple media because the rules of good art are consistent whether you are using clay, pixels, Pixols,
or paint. That's why we have so much to gain by looking back at the art instruction of painters, sculptors,
and photographers. Just because we are using a computer doesn't mean those lessons are invalid. Rather, it's
even more important now to understand how artists arrive at pleasing images. When I approach a design, I
try to keep these tenets in mind at each stage of the sculpture or painting. They represent some fundamental
concepts in art and design, and you will benefit from trying to remember them as you work on your own
designs.
Sculptural Considerations
ZBrush is the primary tool used in this topic. In almost all of these lessons we finish the design illustration in
Photoshop, but the primary toolset remains sculptural. For this reason, I think it is important to revisit some